Most banners and promotional materials I worked on lately were for pre-existing and established brands. Here are a few examples.
Booker is a startup company that offers customer management tools to small businesses. I designed a landing page for them using their existing branding, and tried to keep it minimal and clean, targeting mostly sophisticated business women, but without looking distinctly feminine.
I have recently designed a few marketing materials for Manicube, a start up that provides manicure services to the working woman at her working place. Manicube have a very specific brand guidelines and color scheme and wanted a clean yet somewhat playful and feminine designs.
I was working as Creative Director in Perry Ellis’ online unit in 2007. My Job included mostly updated the current site according to the brand guidelines and featured products and generating well designed newsletters and emails. When it was time to transition to a new season catalog I handled those as well, updating the site’s main pages and featured item boxes, generating a new template for the site’s main pages. The examples I chose are shown in this order: banners, newsletters, season transition updates.
Original Penguin was owned by Perry Ellis so occasionaly I did some work for them as well. I chose to show one of the seasonal email templates I created, and an online magazine cover that was sadly short lived.
I was asked to make banners for C.O Bigelow after their website was up and running, so the banners had to match the look and feel of the brand and the original website.
Junior’s Cheese Cake
I was doing the entire banner work on the new Junior’s cheese cake website, as well as their promotional email template – featured.
This client also had an existing site but needed someone to occasionally change his homepage banners, and design a newsletter template while maintaining brand integrity.